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Kenya’s Offplan property market outshines global giants in 2025

Moureen Koech by Moureen Koech
September 9, 2025
in Business, News
Reading Time: 5 mins read
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Local home interior |Photo:HassConsult

Kenya’s property market is outperforming the world, with a new Special Report by HassConsult revealing that local homes are delivering unmatched returns in 2025.

Offplan housing, in particular, has emerged as the leading entry point for Kenyans into real estate, driving double-digit gains that surpass even the most established global markets.

The report, launched in Nairobi, analysed eight prime offplan developments across Kenya and found average returns of 18.06 per cent this year. By comparison, most major global property markets struggled to reach half that figure and some even slipped into decline.

In an Exclusive interview with News Nine, Development sales advisor Ian Mutinda noted that most buyers push themselves into finishing the development project due to the demand of off-bank pricing.

“Specifically due to the demand of off-bank pricing, off-bank pricing is discounted and it has high potential for capital gains. So many buyers do their best to be able to drive themselves into finishing the development,”

Mutinda further stated that many off-plan depend on the booking deposit for it to function.

“Many off-plan, if not all, depend on a 10% to 30% booking deposit, where the balance is now distributed through the construction period. So to take an example, you have a 6 million Kenya-Chile unit.The initial booking deposit might be around 10% of 600,000 and another deposit of 600,000. So the balance of 4.8 million plus is spread through the deconstruction period, which could be affordable for many people who cannot access mortgages, but they can comfortably pay this amount,” he said.

Across the world, property markets have been under pressure from rising interest rates and debt-driven economies. Canada recorded a 1.25 per cent drop in property prices in the year to June 2025. France, Switzerland, the UK and the USA managed only modest growth of between 1 and 3 per cent. Even Singapore, long a strong performer, posted 4.15 per cent.

Kenya, however, surged ahead with 7.8 per cent growth in property prices, the highest capital appreciation of all markets studied. Australia came second at 4.74 per cent.

Long-term trends are even more striking. Since 2000, residential property prices have increased by:

  • 425 per cent in Kenya
  • 201 per cent in the USA
  • 151 per cent in France
  • 122 per cent in Singapore

The scale of Kenya’s growth underlines the resilience and dynamism of its housing market compared with mature global economies.

Industry experts say Kenya’s unique financing model is a critical factor behind its resilience. Unlike global property markets where mortgages dominate, fewer than 2 per cent of Kenyan homes are financed by loans. In markets like the USA, UK and Canada, that figure reaches as high as 90 per cent.

“Homes in Kenya are fully paid, which makes the market super-resilient. Owners rarely end up grappling with mortgage repayments they can’t meet, preventing the waves of forced sales suffered in other economies,” said HassConsult Co-CEO, Sakina Hassanali.

This culture of buying homes through cash or staged offplan payments has shielded the Kenyan market from volatility caused by interest rate hikes and debt crises elsewhere. Once buyers complete their installments, the property is theirs outright, allowing them to reinvest and build wealth without the drag of mortgage repayments.

Offplan investments; buying property before it is built, has become the cornerstone of this growth. Buyers benefit from discounts during the construction phase, flexible payment schedules and the chance to ride price appreciation as projects near completion.

In an Exclus

One investor began with an installment plan of KSh 5 million for an apartment. By the time construction was complete, the property’s value had doubled. He sold it, reinvested in a different offplan project and repeated the cycle. Over time, he accumulated significant wealth without ever relying on debt.

“The beauty of all this is that there is no aid of debt to repay, just funds invested in expanding Kenyan property ownership. This has created a virtuous cycle of lives enhanced for investors and life transformed for Kenyans with more homes for all,” noted one industry observer at the launch of the report.

Beyond financing, Kenya’s rising middle class and growing population continue to fuel demand for housing. Professionals in education, health, trade, agriculture and finance are increasingly seeking homes, while population expansion ensures a constant stream of new buyers.

In contrast, many Western economies face shrinking or ageing populations, driving down property demand.

While rising prices often erode rental returns in other countries, Kenya has maintained robust yields. The average rental yield in Kenya stands at 5.5 per cent, comfortably above global averages. Combined with capital appreciation, Kenyan property investors enjoyed a total return of 13.28 per cent in the year to June 2025.

The HassConsult report spotlighted several key developments attracting both first-time buyers and seasoned investors. These include:

  • Enak
  • Volaire
  • Ineza
  • Riversi
  • Jame
  • Escada
  • Wetlands 18701
  • Westlands projects
  • CBD developments
  • Antara
  • Altura

These projects illustrate the breadth of Kenya’s housing boom, from Nairobi’s central business district to fast-growing satellite towns. With flexible payments and rising values, they have become symbols of the wealth-creation potential in Kenya’s real estate sector.

Kenya’s housing market is thus not only outperforming but also rewriting the rules of real estate investment. Its reliance on cash-based financing, coupled with strong domestic demand and favourable demographics, has created a virtuous cycle of growth. Investors are building wealth, developers are delivering projects and homeowners are gaining assets that appreciate rapidly in value.

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Moureen Koech

Moureen Koech

Moureen Koech is a digital journalist who delivers clear, engaging and timely stories for online audiences. She focuses on human-interest features, current affairs and digital trends, ensuring every story is accurate and impactful.

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